Tourism U

Tourism U is an ongoing series of free workshops offered by The Massachusetts Office of Travel & Tourism (MOTT) year-round across the Commonwealth.

Upcoming Tourism U Sessions

The next Tourism U session will be:

When:  November 19, 2014

Where: The Yiddish Book Center

Harry and Jeanette Weinberg Building

1021 West Street

Amherst, MA 01002

The morning session will begin at 10:00 a.m. and is entitled:

What can Massvacation.com do for you? – John Alzapiedi, Web Manager

Learn how to utilize the resources of massvacation.com.

  • How to keep your listing current
  • Adding deals and events
  • Checking leads
  • Featured placement on homepage and interior pages
  • Utilizing statistics and the press room
  • And much more

Come with your laptop or mobile device and follow along with the presentation.

(1 hour session)

The afternoon session will begin at 1:00 p.m. and is entitled:

What you should know about Trade & Media FAMs, and Blogging – Lisa Simmons, Deputy Director & Maria Speridakos, International FAM Coordinator

Learn how trade and media familiarization tours (FAM) can promote your business.

  • Learn about the difference between trade and media FAMs
  • The types of FAMS that MOTT has organized
  • What’s expected of the venue and the return on your investment
  • How blogging can help promote your business

Come hear about the current trends of FAMs and how they are helping to promote Massachusetts as a destination.

(1 hour session)

These sessions are free of charge and are provided by the Massachusetts Office of Travel and Tourism.  Please RSVP to Darrell.LeMar@state.ma.us by Monday, November 17, 2014.  Please put “Tourism U” in the subject line and include your complete contact information.