Tourism U

Tourism U is an ongoing series of free workshops offered by The Massachusetts Office of Travel & Tourism (MOTT) year-round across the Commonwealth.

Upcoming Tourism U Sessions

The next Tourism U session will be:

When:  November 19, 2014

Where: The Yiddish Book Center

Harry and Jeanette Weinberg Building

1021 West Street

Amherst, MA 01002

The morning session will begin at 10:00 a.m. and is entitled:

What can do for you? – John Alzapiedi, Web Manager

Learn how to utilize the resources of

  • How to keep your listing current
  • Adding deals and events
  • Checking leads
  • Featured placement on homepage and interior pages
  • Utilizing statistics and the press room
  • And much more

Come with your laptop or mobile device and follow along with the presentation.

(1 hour session)

The afternoon session will begin at 1:00 p.m. and is entitled:

What you should know about Trade & Media FAMs, and Blogging – Lisa Simmons, Deputy Director & Maria Speridakos, International FAM Coordinator

Learn how trade and media familiarization tours (FAM) can promote your business.

  • Learn about the difference between trade and media FAMs
  • The types of FAMS that MOTT has organized
  • What’s expected of the venue and the return on your investment
  • How blogging can help promote your business

Come hear about the current trends of FAMs and how they are helping to promote Massachusetts as a destination.

(1 hour session)

These sessions are free of charge and are provided by the Massachusetts Office of Travel and Tourism.  Please RSVP to by Monday, November 17, 2014.  Please put “Tourism U” in the subject line and include your complete contact information.